Project Overview
Hemisfair enlisted Heavy Heavy to develop a new visual identity, website, and core messaging to fit the new mission of the three-part, green district for locals in the heart of downtown. The destination of the 1968 World’s Fair is undergoing a complete renovation to transform the park from a popular tourist destination into an urban district for everyone to enjoy. The new Hemisfair nods to its past while bringing San Antonio into a new era of downtown revitalization.